Digital Product Ads Agency
Your digital product is selling. Now you need more buyers without losing the margin that makes each sale worth having. We manage your Meta ads, creative and testing with the full funnel economics in view.
Quick Answer
LTOads is a digital product ads agency managing Facebook and Instagram campaigns for low-ticket courses, guides, templates, toolkits and memberships. Meta ads management costs $3,500 per month, plus 5% of only the portion of monthly ad spend above $70,000, with 20–40 ad creatives; ad spend is separate. We assess acquisition cost, order value and buyer quality together. New offer and funnel builds are scoped separately.
More than cheaper clicks
Judge campaigns by the buyers they bring in, what those buyers spend and what remains after costs.
20–40 ad creatives per month
Keep testing new reasons to buy and improving promising ads instead of relying on one winner forever.
A clearer scaling decision
See whether acquisition costs hold as spend grows, and what needs fixing before the next increase.
Work directly with Fran
Get weekly Slack updates and a monthly strategy call, with a direct line for feedback and approvals.
A $27 sale is not a $27 advertising budget
Selling a download avoids shipping a parcel, but it does not make every dollar of revenue available for ads. Payment fees, refunds, support, software and management still cost money. We look at the order value and cost of acquiring the buyer together, then check whether the business can afford to grow.
What a workable acquisition cost actually looks like
Here is a hypothetical example, not a client result. A $27 product plus the average contribution from bumps and upsells produces a $40 average order value. If refunds, payment fees and other variable costs average $6 per order, $34 remains before advertising. At a $25 cost per purchase, that leaves $9 per buyer before agency fees and overhead. More sales help only if that remaining contribution covers the rest of the business. A 1.6x revenue ROAS alone does not prove net profit.
The management package: $3,500 per month
We handle Facebook and Instagram ad strategy, campaign setup, daily optimisation, creative testing and iteration. The package includes 20–40 ad creatives per month, weekly Slack updates and monthly strategy calls. Ad spend is separate and paid directly to Meta. Setup, integrations, production requirements and contract terms are agreed in your proposal.
Choose the right starting point
This service fits courses, guides, templates, toolkits, memberships and other low-ticket digital offers, typically priced $7-$97. For ongoing management, you need a proven backend and demonstrated ascension from low-ticket buyers into that high-ticket offer, mid-ticket programme or membership. The funnel does not need to be performing as well as you want. If you have a proven main offer but no working low-ticket front end, we can scope the offer and funnel build separately.
What working with us looks like, in a client's words
Brendan Meyers of MyCoach AI describes the ongoing work: “Each day he's getting into the ads reviewing things to ensure the messaging is right. It's never enough for him, he's always trying to better all the things on the marketing side.” That is feedback on his experience, not a promised result for your account.
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Let's find what is holding back your digital product sales.
Show Fran your offer and current results. We'll assess the next constraint to fix and whether ongoing Meta ads management is the right fit.
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