More buyers at an acquisition cost you can support.
Find the combination of offer, message and creative that earns the right to a bigger budget. We track what happens as spend rises, rather than assuming yesterday’s return will hold.
For proven low-ticket ascension funnels
More low-ticket buyers.A stronger bottom line.
Your low-ticket buyers already go on to buy your high-ticket offer, mid-ticket programme or membership. I handle the full Meta ads operation: strategy, creative, copy, media buying and tracking.
Book a call with FranA conversation about your business. No obligation.
Full-stack Meta media buying. Everything before the landing page.
IN GOOD COMPANY
GMB FitnessMyCoach AIConor O’Shea Fitness
“Each day he’s getting into the ads reviewing things to ensure the messaging is right.”
THE GOAL
Here’s what we’re working towards.
More sales are only useful if the business is better off. We look at the full journey, not a promising screenshot from Ads Manager.
Buyers with a reason to take the next step.
Build the creative around customers who fit your proven backend, then assess what those buyers actually do after purchasing. More cheap sales alone are not the goal.
Low-ticket growth that supports high-ticket growth.
Your high-ticket offer, mid-ticket programme or membership already sells. We look beyond front-end purchases to buyer quality and observed backend sales. Cheap sales to the wrong people are not the same as a growing client pipeline.
WHAT YOU GET
Your full Meta ads operation, handled by one specialist.
Media buying, strategy, copy, creative, scripts, editing and tracking. You provide expertise, approvals and agreed footage. CRO and funnel implementation are separate.
Book a call with FranWe agree the scope before we start.
Find the actual limit on growth.
Review the ad account, creative, funnel and buyer journey together. Separate a traffic problem from an offer, conversion or order-value problem, then prioritise the work that matters.
Account review · Funnel diagnosis · Economics · Testing priorities
Run the ads and make the budget decisions.
Manage your Meta campaigns, test audiences and angles, and adjust spend around the economics. You know what we are changing, why we are changing it and what we need to see next.
Campaign management · Budget allocation · Testing · Reporting
Keep new creative moving into the account.
Develop fresh angles, write copy and scripts, and produce image and video ads. We learn from what is working so the account is not dependent on one ad that eventually stops performing.
Creative strategy · Scripts · Image and video production · Iteration
Get tracking set up and working.
Set up and optimise campaign tracking so we can connect ad spend to purchases and assess the acquisition path. Specialist integrations are agreed before work starts.
Tracking setup · Event checks · Attribution review
Connect front-end results to the wider business.
Use existing buyer and backend sales data to judge advertising decisions. Your team owns follow-up, sales and delivery; implementing those systems is not part of the management fee.
Buyer quality · Backend sales data · Acquisition economics
FROM THE PEOPLE I WORK WITH
Hear it from the other side of the call.
Real clients talking about the work. Watch their stories in their own words.
HOW WE WORK TOGETHER
Keep what works. Fix what’s holding it back.
- 01Get the full picture
Start with your actual numbers.
We review your account, funnel and sales data. I identify the first constraints to tackle and we agree what profitable growth means for your business.
- 02Improve the constraint
Give the next test a clear job.
That might mean stronger creative, a different angle or a better campaign test. I handle the ads work and judge it against the baseline. If pages need work, CRO is available separately.
- 03Scale what earns it
Increase spend with a reason.
We expand what is working, keep creative tests running and watch the economics as volume grows. If performance weakens, we address it rather than pushing budget for the sake of it.
YOUR POINT OF CONTACT IS THE PERSON DOING THE WORK
You’ll work with me.
Not an account manager.
I’m Fran. I specialise in low-ticket offers and the ads, funnels and follow-up that make them part of a bigger business.
I’ve worked with businesses including GMB Fitness, MyCoach AI and Conor O’Shea Fitness. My role is to connect the strategy to the work: what we sell, how we sell it and what we improve next.
You get direct communication, clear priorities and someone who can work on both sides of the click.
Book a call with FranBEFORE YOU BOOK
This is for you if your low-ticket offer is proven and profitable.
This is not a promise that every offer can be scaled at any budget. If the fundamentals do not support more spend, I’ll say so. And if you need your first offer built, the build service is the better starting point.
- Your low-ticket funnel already acquires customers for a proven high-ticket offer, mid-ticket programme or membership.
- You have sales and campaign data we can learn from.
- You want ongoing execution across the full ads operation, with CRO separately scoped.
- You can fund testing and want to make decisions from the full numbers.
A FEW PRACTICAL DETAILS
Good questions.
Straight answers.
Does my funnel have to be profitable already?
Yes. This scaling engagement is for a proven, profitable low-ticket offer. You also need a proven backend and evidence of ascension into it. Bring recent ad spend, sales, refunds and funnel data so we can assess whether the next budget increase is sensible. We help you continue to scale profitably; this is not the engagement for creating or validating an unproven offer. If you need a low-ticket front end built around an established main offer, use our separate build service.
Will you rebuild my funnel or replace everything?
No. A rebuild, landing-page changes and checkout tests are outside monthly management. CRO is available separately. A new low-ticket funnel is a distinct build engagement.
Do you just manage the ads?
It is full-stack Meta media buying, not just adjusting campaigns: ad strategy, creative strategy, ad copy, graphics, video scripts and editing, media buying, tracking setup and optimisation, testing and reporting. Essentially everything before the landing page. CRO and email or backend implementation are separate.
How much does it cost?
We agree the service scope and fee after reviewing your starting point. Your ad spend is separate and paid through your own ad account. Any additional platform or production costs are agreed before work begins.
Who will I actually work with?
You work directly with me, Fran. I lead the strategy and execution, and you have a direct line for questions, feedback and approvals. This is an ongoing done-for-you service, not access to a course or a weekly group coaching call.
Can you guarantee a return on ad spend?
No. Results depend on your offer, market, budget and execution. We can agree the work, the testing plan and the economics we are aiming for. We cannot guarantee a particular ROAS, number of buyers or high-ticket conversion rate.
Do I need to change platforms?
Not automatically. We review your existing pages, checkout, email and tracking setup first. If a change is needed, you’ll know why before we make it. Your business accounts and customer relationships remain yours.
YOUR NEXT STEP
Let’s look at what’s keeping your offer from growing.
Book a 30-minute call with me. We’ll discuss what is selling, what happens when you increase spend and where I would start improving the ads.
- Your offer, current sales and acquisition costs
- What is limiting growth today
- Scope, budget and next steps if we’re a fit
You’ll speak directly with me.If we’re a fit, I’ll explain the service and fee. If not, I’ll tell you.
Choose a time that works for you
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